Brand Story

The Brand Story of Kiyay

Born from the creative soul of Shaanoli Crafts India Pvt. Ltd., Kiyay is a celebration of India’s timeless craftsmanship, reimagined for the modern world.

Where Heritage Meets Modern Luxury

Kiyay is more than a brand—it is an expression. An expression of culture, craftsmanship, and conscious luxury. Rooted in India’s rich textile traditions, Kiyay brings handcrafted handbags and potli bags that seamlessly blend heritage techniques with contemporary design aesthetics.

Each Kiyay creation tells a story—of hands that weave, embroider, and stitch with patience; of traditions passed down through generations; and of modern women who carry culture with confidence and pride.

The Purpose Behind Kiyay

Kiyay was envisioned by Riddhima Sehgal, qualified MBA and after working with global MNCs, she began her entrepreneurial journey. With over a decade of experience in building successful businesses, she identified a clear gap in the market—luxury accessories that are authentically handmade,culturally rich and globally relevant.

Driven by her passion for entrepreneurship and women upliftment, Kiyay was built with a deeper purpose:

to create meaningful employment for artisans—especially women—while preserving traditional craftsmanship in a sustainable, scalable way.

Crafted with Soul

Every Kiyay bag is thoughtfully designed and meticulously handcrafted in collaboration with skilled artisans across India. Just authentic artistry, premium materials, and attention to detail—making every piece unique, just like the woman who carries it.

Kiyay is created for:

Culture enthusiasts

Women who value handmade authenticity

Customers seeking luxury with a story

Global buyers who appreciate ethical, artisanal fashion

A Growing Global Journey

-From India to the world, Kiyay is steadily expanding its footprint:

-Available on leading Indian and global e-commerce platforms

-Strong and growing presence on social media. 

-Entering new international markets including the UK and UAE

Kiyay stands for elegance with intention, luxury with meaning, and fashion with a conscience. Every bag you carry supports artisans, empowers women, and keeps traditions alive—while complementing your modern lifestyle.